Fossil

The Ask: Develop a PR-able idea that builds belief that 18-24 year olds need to make time for what matters most to them.
The Ask: Fossil will ticket people who are glued to their phones and are missing meaningful moments.

Overview

Missed moment ticket

Once tickets have been issued, they will be prompted to reissue them to others living life distracted. Passing on the message and building social currency.

instagram Stories

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Moments matter zone

Full video of PR stunt.

My roles 
Ideation
Art Director
Copywriting
Graphic design
Filmmaking
Collaboration 
Chris Bartoldus Creative Tech.
Hunter BenjaminFilm Dir.
Type Of Work 
Portfolio